Vakansiyanın detalları
- Əmək haqqı: Razılaşma yolu ilə
- ingilis dili
Vakansiyanın təsviri
- Conduct keyword research for Google search campaigns across 30+ regions
- Develop keyword clustering methodologies for search campaigns
- Structure campaigns using broad, phrase, and exact match types
- Create and optimize Google search, display, responsive, and PMax campaigns
- Implement Single Keyword Ad Campaigns (SKAC)
- Analyze account performance daily and adjust CPAs and budgets
- Monitor ROI targets with weekly adjustments
- Manage the threshold system for negative keywords based on the target CPA
- Identify new exact match keyword opportunities from broad/phrase campaigns
- Implement keyword and geographic exclusions at campaign/account levels
- Deliver daily analytical reports to management
- Coordinate with UA Head and Creative teams on content development
- Manage junior team members and establish efficient processes
- Delegate routine tasks while maintaining oversight
Xüsusi tələblər
- Minimum 3 years of hands-on experience with Google Ads
- Expertise in keyword research using Ahrefs and Google Keyword Planner
- Comprehensive understanding of Google Ads account structure
- Advanced proficiency in Google Spreadsheets, including pivot tables, SUMIFS, and VLOOKUP
- Professional proficiency in English
- Strong analytical mindset with attention to detail
- Ability to work independently and make data-driven decisions
- Excellent time management and prioritization skills
- Effective communication skills for reporting and mentoring
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