- Build and nurture relationships with media and creative agencies, ensuring alignment on campaign goals and deliverables.
- Coordinate with Google and Meta account teams to stay updated on best practices, tools, and partnership opportunities.
- Source and evaluate content creators and MCNs for Facebook ad testing and social content production.
- Review and manage service agreements, payments, and support needs with external partners to keep operations running smoothly.
- Assess marketing tools and set up regular syncs with media partners to improve creative efficiency and cross-platform performance.
Drivers of success in the first 90 days
- Evaluate the tools for MKT department to improve efficiency on creative production, cross-media evaluation
- Source creator contents for Facebook ads testing
- Build up regular sync-up with Media partners