Planning, development and execution of digital programs and campaigns, including online; advertising, web site strategy and design, social media, mobile, and deliverables;
Developing key relationships with third party suppliers – including design agency, digital agency, agency contacts and airline clients;
Leading ongoing management of digital touch points, including social media and digital advertising platforms;
Managing day-to-day production, content creation, as well as campaign budgets and schedules;
Owning and maintaining site analytics, metrics, and campaign reporting;
In depth knowledge of SEO and “AdWords” programs;
Implementation of the Brand strategy ensuring a strong, consistent brand image is always portrayed;
Developing and delivering the digital marketing strategy to support business priorities - including designing branded posts and videos, researching hashtags, scheduling, and reporting;
Ensuring that marketing related key performance objectives are implemented and achieved through monthly KPI reporting;
Work closely with the leadership and sales team to develop marketing materials for individual products and programs;
Creative input into asset and content creation, including website;
Copy creation across all channels for external communications;
Market research and competitor analysis to determine requirements, market perception and consumer trends;
To ensure brand guidelines are adhered to and realized in all digital marketing communications.
Xüsusi tələblər
Degree or equivalent education in a marketing or related subject;
Outstanding communication and interpersonal skills, both written and verbal, to deal effectively with internal and external contacts, across all levels;
at least 3 years previous experience within a Marketing function;
Advanced skills in Copy Writing, Social Media Management and Content Creation.
Preferred Qualifications:Bachelor's degree in Marketing or Business
Master's degree in Business or Marketing
1+ year of travel or airline experience
Skills:Strong analytical mind and advanced problem-solving skills
Excellent communication and presentation skills
Language Skills: Azerbaijani – Fluent; English – full professional proficiency; Russian – is advantage
Work Schedule:Monday - Friday, from 09:00 to 18:00;
Saturday and Sunday,Holidays and Mourning days are non-working days.