Digital Marketing Specialist

Bakı

Azərbaycan Hava Yolları
Vakansiyanın yerləşdirilmə müddəti bitib

Vakansiyanın detalları

Vakansiyanın təsviri

  • Planning, development and execution of digital programs and campaigns, including online; advertising, web site strategy and design, social media, mobile, and deliverables;
  • Developing key relationships with third party suppliers – including design agency, digital agency, agency contacts and airline clients;
  • Leading ongoing management of digital touch points, including social media and digital advertising platforms;
  • Managing day-to-day production, content creation, as well as campaign budgets and schedules;
  • Owning and maintaining site analytics, metrics, and campaign reporting;
  • In depth knowledge of SEO and “AdWords” programs;
  • Implementation of the Brand strategy ensuring a strong, consistent brand image is always portrayed;
  • Developing and delivering the digital marketing strategy to support business priorities - including designing branded posts and videos, researching hashtags, scheduling, and reporting;
  • Ensuring that marketing related key performance objectives are implemented and achieved through monthly KPI reporting;
  • Work closely with the leadership and sales team to develop marketing materials for individual products and programs;
  • Creative input into asset and content creation, including website;
  • Copy creation across all channels for external communications;
  • Market research and competitor analysis to determine requirements, market perception and consumer trends;
  • To ensure brand guidelines are adhered to and realized in all digital marketing communications.

Xüsusi tələblər

  • Degree or equivalent education in a marketing or related subject;
  • Outstanding communication and interpersonal skills, both written and verbal, to deal effectively with internal and external contacts, across all levels;
  • at least 3 years previous experience within a Marketing function;
  • Advanced skills in Copy Writing, Social Media Management and Content Creation.
  • Preferred Qualifications:Bachelor's degree in Marketing or Business
  • Master's degree in Business or Marketing
  • 1+ year of travel or airline experience
  • Skills:Strong analytical mind and advanced problem-solving skills
  • Excellent communication and presentation skills
  • Language Skills: Azerbaijani – Fluent; English – full professional proficiency; Russian – is advantage
  • Work Schedule:Monday - Friday, from 09:00 to 18:00;
  • Saturday and Sunday,Holidays and Mourning days are non-working days.
  • Work placeHeydar Aliyev International Airport.

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