Vakansiyanın detalları
- Əmək haqqı: Razılaşma yolu ilə
- Kateqoriya: Maliyyə və Maliyyə təhlili
Vakansiyanın təsviri
- Conduct keyword research for Google search campaigns across 30+ regions.
- Develop keyword clustering methodologies for search campaigns.
- Structure campaigns using broad, phrase, and exact match types.
- Create and optimize Google search, display, responsive, and PMax campaigns.
- Implement Single Keyword Ad Campaigns (SKAC).
- Analyze account performance daily and adjust CPAs and budgets.
- Monitor ROI targets with weekly adjustments.
- Manage the threshold system for negative keywords based on the target CPA.
- Identify new exact match keyword opportunities from broad/phrase campaigns.
- Implement keyword and geographic exclusions at campaign/account levels.
- Deliver daily analytical reports to management.
- Coordinate with UA Head and Creative teams on content development.
- Manage junior team members and establish efficient processes.
- Delegate routine tasks while maintaining oversight.
Xüsusi tələblər
- Minimum 3 years of hands-on experience with Google Ads.
- Expertise in keyword research using Ahrefs and Google Keyword Planner.
- Comprehensive understanding of Google Ads account structure.
- Advanced proficiency in Google Spreadsheets, including pivot tables, SUMIFS, and VLOOKUP.
- Professional proficiency in English.
- Strong analytical mindset with attention to detail.
- Ability to work independently and make data-driven decisions.
- Excellent time management and prioritization skills.
- Effective communication skills for reporting and mentoring.
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