Vakansiyanın detalları

Vakansiyanın təsviri

  • Lead the deployment and optimization of the consumer-centric digital ecosystem, ensuring superior digital consumer experience and analyzing metrics for continuous improvement.
  • Regularly evaluate digital consumer journeys based on commercial and consumer KPIs.
  • Coordinate integration and collaboration among digital tools and platforms within the RRP and RMC digital ecosystem.
  • Monitor and evaluate effectiveness of the RRP and RMC digital ecosystem, including DES development and management of referrals, marketplaces, and consumer data.
  • Maximize user acquisition and retention, effective utilization of digital platforms, collaborating closely with internal and external stakeholders.
  • Establish and maintain effective working relationships with agencies to ensure support for JTI brands and alignment with brand objectives.
  • Manage digital budget, ensuring proper monitoring, evaluation and monthly reporting of activation programs.
  • Oversee investment allocation approval process to ensure ROI and alignment with brand objectives.

Xüsusi tələblər

  • Degree in Marketing, IT, Economics or related field
  • 5+ years of digital marketing experience (FMCG is an advantage)
  • Strong project management and coordination skills
  • Good understanding of digital tools (CRM, E-commerce, Analytics, Social media)
  • Data-driven, organized and detail-oriented
  • Experience with agencies/vendors is a plus
  • Fluent English (Russian is an advantage)
  • Proactive and collaborative mindset

Oxşar vakansiyalar

 
  • Bakı

  • 600 - 650 AZN

Premium
 
  • Bakı

  • 500 AZN

Premium
 
  • Bakı

  • Razılaşma yolu ilə

  • Bakı

  • Razılaşma yolu ilə

Telegram kanalımız