Consumer Experience Manager

Bakı

Japan Tobacco International

Vakansiyanın detalları

Vakansiyanın təsviri

  • Leads local consumer experience strategy development and deployment;
  • Ensures proper localization of global marketing;
  • Consumer and Trade Activation Plan development and execution in close cooperation with M&S and extremal agencies;
  • Analyze and interpret internal and external data, update brands performance to understand consumer needs and trends in the context of the local market;
  • Evaluates brand performance (strengths, weaknesses, opportunities and threats) and recommends changes to the brand/portfolio strategy according to the established KPIs to ensure the achievement of objectives.
  • Consumer experience budget effectively management, control, analyze and plan.

Xüsusi tələblər

  • Bachelor University degree, availability of MBA is preferable;
  • 5+ years of experience in Consumer & Trade activation in FMCG sector is a plus;
  • Required knowledge of languages as English and Russian, knowledge of Azerbaijan language is a plus;
  • Experience in strategy and planning of modern omnichannel activation;

Oxşar vakansiyalar

 
  • Mingəçevir

  • 490 AZN

  • Bakı

  • Razılaşma yolu ilə

 
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  • Razılaşma yolu ilə

 
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